The Branding
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Visual Identity – Refined shield mark with Navy, Saffron/Orange, and White for credibility and warmth; clean typography for high legibility across print and large formats.
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Admissions Creatives – Hoardings, newspaper ads, and social posts with clear CTAs (contact, QR to forms), program highlights, and hostel features; bilingual layouts where needed.
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Photography Direction – Real campus life: classrooms, labs, sports, discipline, and faculty presence—authentic images that reassure parents and excite students.
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Collaterals – Admission form kit, letterhead, envelopes, carry bag, brochures, and notice templates designed as a single system—consistent grids, icon set, and information hierarchy for quick reading.
Saraswati Residential School (SRS)
We built a trustworthy, modern school brand system that makes admissions communication clear, aspirational, and consistent—from hoardings and newspapers to admission forms and brochures.
The Vision
Position SRS as a disciplined, caring residential school where academics, values, and all-round development go hand in hand—communicated with clarity and pride.
The Impact
SRS now presents a unified face to parents—every touchpoint looks connected, reliable, and easy to act on. Admissions information is simpler to scan, staff can reuse modular layouts quickly, and the brand carries the authority of an established institution without feeling dated.
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The Core of SRS
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Academics with Values – Strong results anchored in discipline and character.
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Beyond the Classroom – Labs, sports, and cultural activities for holistic growth.
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Care & Safety – Residential systems that prioritize student wellbeing and parent trust.
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Clarity & Access – Simple information design, clear CTAs, and bilingual communication.
The Challenge
Create a cohesive identity that feels credible to parents, inspiring to students, and scalable across dozens of admission and academic touchpoints, in both English and Hindi.